Why Choose VSpace 360
Return on investment for virtual imaging is estimated at less than four weeks.
Unlike other content strategies that can take months to demonstrate ROI, businesses using virtual tours experience quicker results. Virtual tours meet all the criteria for effective digital content: they’re brand-specific, interactive, and engaging.
Virtual tours keep people on your website 5-10X longer.
Virtual tours get over five million visits a day because they spark interest and are an important component of the decision-making process for customers.
Naturally, people spend 5-10X longer on websites with an embedded virtual tour than those without.
Real estate listings with a virtual home tour get 87% more views.
Virtual tours have become a crucial element of real estate marketing. Listings featuring virtual tours generally attract more attention than those without this technology. For instance, think about potential buyers searching for homes out of state—virtual tours serve as a 24/7 open house, allowing them to explore properties anytime, even when they can’t physically visit, effectively performing the role of a realtor remotely.
2 out of 3 people want to see more virtual tours.
As virtual tours become increasingly common on business listings and real estate websites, more customers now expect them. According to Google, the majority of people desire virtual tours, with 67% of survey respondents stating that they prefer having a virtual tour when browsing a listing.
Virtual tours help double interest in a business listing.
Fully completed Google listings boost engagement, brand reputation, and trust. As a result, Google businesses featuring a virtual tour tend to receive twice as much interest.
Among 18-34 year olds, prospects are 130% more likely to book based on a virtual tour.
With the generational shift, millennials are more inclined to book a venue, hotel, or service if the business offers a virtual tour.
Google favors virtual images with a 2:1 preference for thumbnail display on Google.
Research shows that Google prioritizes virtual imaging over standard digital photography, with a 2:1 preference for thumbnail displays. In other words, businesses with a virtual tour linked to their Google My Business listing will have their 360 thumbnails shown instead of traditional photos.
Google virtual tours influence a 16% growth in Google Search and Maps appearances.
Google virtual tours play a significant role in the strength of a listing and how frequently it appears in organic search results on Google and Maps.
There is a 12% increase in engagement with Map listings that have a Google virtual tour.
As expected, businesses with a Google virtual tour experience higher engagement with their listings, resulting in more conversions and greater exposure.